A false and damaging ideal body type for Women in advertisements

Advertisements are ubiquitous in capitalist society, and strongly needed for the economy of society. Because of its omnipresence, this form of media influences and reflects cultures and social systems in society. However, this big role of advertisements can cause many controversies that affect the greatest good for the greatest number. The Protein World brand’s “Are you beach body ready” ad is one of those controversial ads. Advertisements like Protein World’s ad is controversial because it leads to bad outcomes such as creating a false ideal body for women, causing offense to women, and…