Childhoods for Sale

The rise of social media has created a new realm for children influencers, where childhood moments are increasingly captured, shared, and monetized before children can fully comprehend the value of their own image. The question arises: What happens when these young individuals reach maturity and realize that the profits generated from their likeness were spent without their knowledge or consent? In response to growing concerns about the potential exploitation of child content creators, California enacted Senate Bill 764, the Child Content Creators Rights Act, in 2024. This law mandates that…