I found the article about Disruptive Innovation very interesting because it’s a concept I hadn’t previously thought that much about. I have heard about the idea of disruption, and prior to having read the article, I would have thought that Uber had disrupted the taxi industry. But I now understand that Uber’s financial and strategic models were too close to that of the existing industry to have really been considered a disruptor. Disruptive innovations generally offer something at a lower cost than the incumbent, or they create an entirely new market for customers who previously went without…