With the popularity of the Internet and the increase in its usage, the public is increasingly enthusiastic about participating in the discussion of public social events. In turn, the dissemination of public affairs has become an essential part of the public opinion dissemination process. Some mainstream media have flourished and become the center of information dissemination in hot circumstances. For example, a well-known Chinese news agency’s Weibo, the People’s Daily, had 58 million followers as of December 2017. Its influence is particularly evident in the “Red Yellow Blue Kindergarten…