Inclusivity in advertising: Are we entering a new age of body positivity?

Inclusivity has been slowly making its way into the advertisement industry. More and more advertisements that show more people of different ethnicities and of different body types are appearing on screens. One of the companies that has joined this new way of advertising is Dove. In 2004, they launched their “Campaign for Real Beauty” which was created to show women that did not look stereotypically attractive or that did not meet the stereotypical definition of beauty. (“Dove’s “Real Beauty” Campaign: Body Positive Promotion or Genderwashing?”). Their most recent advertisement promotes a…