Ultimate Sports Nutrition (USN) provides supplements to help individuals improve their athletic abilities and obtain their desired physique. The “Face of Fitness” is an annual competition held by USN, where women apply to become brand ambassadors and win numerous prizes (“USN Face of Fitness Archives”). In 2017, the advertisement promoting the competition displayed an image of a woman with a very lean physique with the words “Are You the Next Face of Fitness?” The overarching issue is that the body displayed on the ad does not accurately reflect what a healthy and fit body often looks like…