The word ‘media’ is derived from the word medium, signifying mode or carrier. Media is intended to reach and address a large target group or audience. The word was first used in respect of books and newspapers. With the advent of technology, media now encompasses television, movies, radio and the internet. In today’s world, media becomes as essential as our daily needs. The media of today is playing an outstanding role in creating and shaping public opinion and strengthening society. Media is the collective of online communications channels dedicated to community-based input, interaction…