Short form content style advertisement on TikTok is a great way to grasp peoples attention and sell a product but when do those claims cross the line from what is ethical? Take Noel Deyzel's viral video where he showcases creatine grows muscles by showing a half empty watter bottle to represent a muscle before using creatine and then a full water bottle to represent your muscles once you use creatine as a way to quickly and visually try and sell the product. But this isn't just about being wrong or right it's about whether its ethical. Using virtue ethics, Deizel's video fails to be ethical…