Indeed, in order to draw viewers' attention to the film "A Cure For Wellness", directed by Gore Verbinski in 2017, Century Fox wanted to use Fake News to its advantage. Strange at first, but, with a profesional look, that choice was well-considered.. In cinema, marketing plays a very important role. They wanted to follow the same advertising footsteps as "Blair Witch", 1999, creating a mystery around the project. However, in 1999, the Internet wasn't as accessible and the dissemination of fake news was rare. As a result, when a group of young adults disappeared in the Blair Witch woods…